Monetizing content and ensuring sell-through on e-commerce websites often requires deploying many third party service providers for analytics, behavioral targeting and re-targeting. Due to the complex nature of how these systems work from a technology perspective, certain behaviors can exist that can create scenarios for lost monetization and performance degradation. Website operators require a fundamental knowledge of all third parties that exist on their websites and what behaviors they exhibit that might affect the operations of the site.
This webinar is a must-attend event for Website operators and IT professionals who are responsible to the implementation and management of websites and ensuring online data privacy. The webinar will explore:
Approaches for ensuring website operations can stay on top of the behavior of their site's third parties
How to ensure they remain in compliance with various privacy requirements
Communicate and build trust with their visitors and control threats to website performance and monetization