Customer interactions and business transactions that can happen anywhere over a myriad of connected devices are, at the same time, becoming more personal and contextual. Innovative ideas are coming forward from communities inside and outside of the business. To keep pace with this change, organizations are enabling organic innovation across their ecosystems – from employees to partners to consumers of their products and services. They are moving from the traditional "My Website Only" approach to opening up new essential channels, devices, and endpoints for interaction and communication.
In this Webcast you will learn how IBM WebSphere Cast Iron Live Web API Services can empower your organization to capitalize on new customers and routes to market by providing data and services through successful API and Cloud integration strategies. As you begin to open up new channels, devices and endpoints for interactions, you will also need to ensure security of your services. Hear how IBM WebSphere DataPower Appliances compliment this strategy by rapidly connecting and centrally securing these new APIs.
WebSphere Product Line Manager,
Certified Consulting IT Specialist, IBM