Engagement Banking: Building Relationships Through Online and Mobile Channels
Duration: 60 minutes
Bank customers today want a superior online experience. Given the proliferation of touch points involving smartphones, apps, social media and online banking – today's consumers are in control when it comes to the provision of banking services. In this webcast, you will hear about the key trends driving the era of engagement banking, best practices for online and mobile banking and gain insight on major challenges in upgrading both online and mobile channels.
Join InformationWeek's Peggy Bresnick Kendler and Wipro's Naveen Rajdev to explore:
Online and mobile banking strategies focused on user experience
Best practices in implementing a new multichannel system,
What works and what doesn't when upgrading your mobile and customer engagement strategy